LAST CALL 

to the 

Men of America 

By WM. J. H. BOETCKER 

i 



Copyright 1916-19 by THE INSIDE PUBLISHING CO. 
GENEVA. OHIO 

SentitaAny Add r ess:f or zF i ve Cen ts 

Sent to Any Address for Ten Cents 




























HIS address, originally called 
“THIRD CALL TO THE MEN OF 
AMERICA ” was first held at the an¬ 
nual banquet of the Jersey City Board of 
Trade in January, 1913. It was intended 
to be the opening of a twenty-five year cam¬ 
paign for “RIGHT THINKING” and for 
the developing of our human resources. 

It was delivered with the earnest hope 
that it would usher in a new era, the era of 
a SQUARE DEAL, the era of education 
and construction “FROM WITHIN.” 

It was the beginning of the National In¬ 
side Association of America started in De¬ 
troit in 1913, originally located in Toledo, 
Ohio, and now permanently located in 
Geneva, Ohio. 

The change of conditions brought about 
by the war and our most serious “AFTER 
WAR PROBLEMS” have made it neces¬ 
sary to re-write the original address, 
adapt it to present day conditions and re¬ 
issue it under the name of “THE LAST 
CALL TO THE MEN OF AMERICA”. 

Of the original address Hon. R. B. 
Glenn, formerly Governor of North Caro¬ 
lina, says: “THE THIRD CALL” is the 
strongest article expressed in short space 
that I have read for many years. It is full 
of meat, strong meat and wholesome meat. 
I wish every man, woman, boy and girl 
would read “THE THIRD CALL.” 

© Cl A564738 

JAN -2 1920 


W'l'O 





Preamble 


Men of America Think 

STOP, LOOK and LISTEN! 


HOUGH our affairs are in a deplorable 
**■ condition, yet if you will choose today 
to do your duty it is possible to save our 
Country! 

To make democracy safe for America. 

To demonstrate to the whole world that 
America which went into the war to make 
the world safe for democracy, will also 
make democracy safe for the world. 

If you men will do your duty. 

We can make it Safe for labor to invest 
its skill. 

Make it safe for capital to invest its 
money. 

Make it safe for energy and enterprise 
to invest its experience and executive abili¬ 
ty. 

And thus make it worth while for all. 

Men of America! if you now choose to 
do your duty, it is possible to repair it all. 



LAST CALL 

TO THE MEN OF AMERICA. 


The past 6,000 years of history reveal 
a continuous tragedy of Nations. Empires 
and Republics have risen to greatness only 
to fall into ruins. Empires have fallen to 
pieces on account of poverty and adver¬ 
sity, while Republics invariably fell down 
on account of too much wealth, luxury and 
false prosperity. 

In every civilization two forces are at 
work, one for good and one for evil, one for 
the making and one for the unmaking of 
the country. 

If we study and carefully analyze the 
symptoms and conditions which have pro¬ 
ceeded the downfall of former nations and 
compare them with conditions as they exist 
and we are actually confronted with today, 
a man would indeed be blind if he could 
not trace a great similarity, that is, find 
the same forces at work which have un¬ 
made other nations and which would send 
our own beloved country into history as 
one of the shortest lived Republics, that is 
if we refuse to be benefited by the exper¬ 
ience of others, if we refuse to see condi¬ 
tions as they really are and honestly ac¬ 
cept the truth as it is, in order to find the 
“Only way out.” 

I shall try to present this address in 
form of an appeal to every Thinking man, 
woman and child of America. 




When Demosthenes realized the state of 
decay in Athens, he made heroic efforts to 
stem the tide in one of his masterful 
speeches in which he described existing 
conditions, as follows: 

“A variety of circumstances has 
brought up this state. Our affairs have not 
declined from one or two causes only, but 
if you rightfully and carefully examine you 
will find it chiefly owing to the public ser¬ 
vants who study to please you rather than 
to advise for the best. Some of them, seek¬ 
ing to maintain the basis of their own 
power and repute, have no forethought of 
their own for the future and therefore 
think you also have none. 

“Politics of this kind are common here, 
but are the causes of your failures and 
embarrassments. The result has been in 
the council you give yourself airs, and are 
flattered at hearing nothing but compli¬ 
ments. Your measures and proceedings 
are brought to utmost peril. If such is 
your disposition now, I must be silent. If 
you will listen to good advise, without 
flattery, I am ready to speak. 

“For though our affairs are in a deplor¬ 
able condition, though many sacrifices have 
been made, still if you will choose to per¬ 
form your duty, it is possible to repair it 
all.” 


It is only with serious apprehension and 
gravest fear that our deepest thinkers and 
men of affairs look forward toward the fu¬ 
ture. Who can not hear the distant thun¬ 
der, who cannot see the growing clouds on 
the horizon which may at a not far distant 
time, break into a storm and, as a repeti- 




tion of the world drama send our own Re¬ 
public into ruins, as the greatest failure in 
history. Permit me to repeat the very 
words of Demosthenes and apply them to 
the conditions of today by appealing to 
the men of America. 

“Men of America Think” Though our 
affairs are in a deplorable condition, still 
if you will choose to perform your duty, it 
is possible to repair it all.” 


PROBLEMS BEFORE US. 

There probably never was a time when 
a nation was confronted with so many per¬ 
plexing problems as we are today and there 
probably never was such a hopeless con¬ 
fusion in facing the problems before us. 
We deal with political, economic and so¬ 
cial problems, the trusts both of capital and 
labor, women labor, child labor, prison, 
church and school problems, woman’s 
rights, marriage and divorce problems, the 
housing problem, the childless home, and 
the homeless child problem, etc. 

In deal'ng with any problem let us bear 
in mind that a disease cannot be cured un¬ 
less we find its cause, and that no problem 
can be solved, if at all, unless we deal with 
its causes and not with cases. 

The liquor problem for instance can 
never be solved until men learn to think 
and reason with their brains instead of 
their stomachs. 


c *1 3 




We have too often referred to present 
day difficulties as problems that need solu¬ 
tion, while as a matter of fact most of our 
difficulties are not problems that can be 
solved, but are conditions that can and 
must be improved. 

There are some things God himself can¬ 
not do, for instance God himself can¬ 
not make things undone, and if that be 
true then many of our most serious prob¬ 
lems are without immediate solutions. 

They are mostly logical effects of for¬ 
mer causes and in as much as we cannot 
remove the cause that may lie a decade or 
generation back, we cannot change the ef~ 
feet, that is solve the problems of today. 

To illustrate my point permit me to cite 
two court decisions: 

The one is known to every lawyer as 
the famous Squib case; the defendant A 
threw a lighted squib or firecracker into 
a crowd of people, one after another of 
whom, in self protection, threw it from him 
untd it exploded in the face of the fifth 
party and blinded him. The Court decided 
that the first man who started the wrong¬ 
ful act was responsible for the damage, for 
his action was the “proximate cause.” 

Another decision known as the Brick 
case which may be but a joke, shows the 
folly of some modern reformers: 

“A and B had an argument which ended 
in a fist fight. 

A, fearing that he might come out second 
best, picked up a brick and threw it at B. 

B, saw the brick coming and stooped. 


C 


The brick passed by and went into a show 
window. 

The storekeeper had both men arrested 
and it was up to the judge to decide who 
should pay for the window.” 

The Judge was apparently not very 
learned in law for he mis-applied a rule of 
evidence, in criminal law, stating that a 
man could not be convicted of a crime un¬ 
less it could be shown that the defendant 
had the intention to commit the crime. 

He further reasoned that A who threw 
the brick had no intentions whatever of 
breaking the window, but rather to hit B, 
but that B who dodged when he saw the 
brick coming had done so intentionally, for 
as a prudent man he should have known 
that by stooping the brick might pass by 
and cause some damage not intended, so 
the judge decided that B, who dodged the 
brick should pay for the window. 

He blamed the nearest man, who was 
an innocent bystander. 


REFORMERS 

We are blessed, if not cursed, with too 
many fool uplifters and fake reformers 
who claim that they can solve all prob¬ 
lems and who yet make the very mistake of 
this judge in the brick case. I challenge 
any and all modern reformers, that ere 
they compound some remedies for an ex¬ 
isting evil, or present solutions for any 
problems, they study the same carefully, 
get the facts, and then apply the rule of 
proximate cause, and I rest assured that 
most if not all of them will change their 
plans immediately, for when they find and 



deal with causes and not with cases, they 
will no longer place the blame upon the 
nearest man who may be but an innocent 
third party. 

I am more than ever convinced that the 
majority of our reformers will not only not 
solve the problems but rather make the dis¬ 
ease worse, in fact some of the remedies 
they propose are indeed worse than the dis¬ 
ease for they generally deal with the sur¬ 
face “WITH THE OUTSIDE”! They 
are guilty of the same mistake as a physi¬ 
cian would be who has made a wrong diag¬ 
nosis of a disease and then prescribes ex¬ 
ternal remedies instead of internal treat¬ 
ment. 

A physician is indeed either an imbecile 
or a fake who claims he can cure all skin 
diseases with a salve of his own concoction, 
for the real disease is mostly in the blood 
beneath the skin and needs treatment 
from “The Inside ” 

Many reformers and their schemes re¬ 
mind me of certain medicines that are not 
intended to cure diseases but only to kill 
the pain and create a demand for more 
medicine. 

It is not so very long ago that I asked 
the manufacturer of a certain famous (or 
infamous?) patent medicine. “Tell me 
honestly and truly, what have you got in 
your medicine?” and he answered with re¬ 
freshing honesty, “Profit” (and I suspect¬ 
ed that he had whiskey in it). 


But so it seems to be with some modern 
reformers and self appointed leaders, who 
have no real remedy that will cure a dis¬ 
ease or solve a problem, but rather make 
people dissatisfied, make them unhappy 
and miserable, then they can sell some of 
their social medicine and without curing 
them, keep on creating a demand for more 
of their medicine. 

Some of our fake reformers recall the 
story of the farmer who had an old time 
family clock in his house. Since he was a 
boy he could remember its monotonous 
tick tack. One day the clock stood still, 
and he went to the city, called upon a 
watchmaker and asked him to fix it. The 
latter replied that he would cpme out to 
the house of the farmer the next day and 
try. 

The farmer said that was not necessary, 
then pulled the four foot pendulum from 
beneath his coat, placed it on the counter 
and requested the watchmaker to fix the 
pendulum. The latter remonstrated saying 
that he had to see the clock but the farmer 
insisted that the clock was all right that 
the pendulum was at fault. 

The mistake of this farmer is in my 
opinion the mistake of most reformers. 
They see that something is wrong with the 
world that something is wrong with society. 
They notice the pendulum standing still, 
but they want to fix the clock by making 
the pendulum go from without, and forget 


that the trouble is within the clock and 
not without. 

They want to change the “System” and 
improve conditions from the “Outside” 
without, first of all, changing and improv¬ 
ing men from “The Inside.” 


INDUSTRIAL PYRAMID 

A number of years ago I visited Egypt. 
One morning a company of nine travelers 
started to visit the pyramids, those relics 
of Egyptian civilization. We all took pic¬ 
tures of the same thing at the same time. 
When we returned to America we de¬ 
veloped our plates and comparing notes 
found that all nine had different pictures 
of the same thing. 

Four of the men had placed their cam¬ 
eras so close that their pictures showed but 
one side of the pyramid, yet each of the 
four claimed that his picture represented 
that pyramid. None ever thought of stat¬ 
ing that it was but one side, and that there 
were three other sides which the picture 
did not show. 

Four of the gentlemen had placed their 
cameras at a longer range and their pic¬ 
tures showed two sides of the pyramid. 

I myself had been at the top of the 
pyramid and had taken my picture looking 
down from where I saw four sides. While 
I stood there and looked at these four sides 
the thought came to me that there must be 




another side to the pyramid. I went down 
and looked at the Inside, and when I saw 
how massive the pyramid had been con¬ 
structed from within, I realized that it was 
in fact the Inside which upholds the Out¬ 
side. 

When confronted with one of the con¬ 
flicting problems • and apparently contra¬ 
dictory views of our time, I can but think 
of this pyramid with its four outsides and 
one Inside. 

I see the employers and business men 
lookng at the financial side. 

I see the workingmen on labors side. 

I see attorneys and legislators on the 
legal side. 

And consumers on the fourth side. 

While we are talking about asking for, 
and are ever ready to promise a square 
deal, let us not forget that there are four 
sides to a square, three sides besides our 
pwn, and then don’t forget the Inside, or 
moral side, which upholds the outside. You 
cannot cure the Inside from the Outside, 
but you can reach the Outside from the In¬ 
side. 

On the financial side we judge a man by 
what he has. 

On the legal side by what he does. 

On the employe’s side by what he 
knows. 

And on the consumers’ side by what he 
wants. 

But to be sure the true value of a man 


can only be found by what he really is—on 
The Inside. 

Far be it from me to belittle the import¬ 
ance of any of the four Outsides, but I 
shall endeavor to present the four outsides 
as they are and could be and then repre¬ 
sent the Inside as it is or should be. None 
of the four outsides can interfere with the 
rights of any of the other sides without 
weakening the whole structure. 


LEGAL SIDE. 

On the legal side are men who think 
that the enactment of new laws will solve 
all or most problems. Let me tell you that, 
while legislation is necessary, yet it never 
has solved and never will solve funda¬ 
mental problems, for all the written laws 
of the statute books cannot reach the in¬ 
side of a man. We can pass laws and com¬ 
pel a man to support his wife and children, 
but we cannot compel him to be decent and 
kind to them. 

We may fix a minimum rate of wages, 
but we cannot by law force a man to do his 
duty and give an honest day’s work if he 
wants to shirk and soldier on the job. 

A minimum wage law would in my opin¬ 
ion cause untold hardships to all those 
whose inferior or mediocre ability would 
make it impossible for them to really earn 
this minimum wage and unless such a law 
were combined with a “Compulsory Em- 


till 




ployment Law” by which an employer 
could be compelled to employ a man at the 
minimum wage whether he earned it or 
not, we don’t see what else it would mean 
to thousands of people but starvation. 

We can by law reduce the hours of la¬ 
bor—but on the inside we find it is not 
what the people do when they work, but 
what they do when they Don’t Work, that 
causes most of their misery. 

Millions of men and women are engaged 
in a fight for their legal rights, but on the 
Inside we find that they forget all about 
their duties. 

We hear the cry of millions for laws to 
deliver them from wage slavery, but on the 
Inside we find that men are not so much 
slaves of wages as they are slaves of pass¬ 
ions and appetites. 

There is a tendency today to pass all 
Kinds of “Laws” to make life easier while 
I say: What we should do for the good of 
America is not to make life easier but to 
devise ways and means to make men 
stronger! 


LABOR’S SIDE. 

On Labor’s side we find the employes 
confronted with problems of their own, 
trying their best to solve them. Unfortu¬ 
nately a great many selfish, designing dem¬ 
agogues have taken advantage of the situ¬ 
ation, have capitalized the woes of the 



workmen, have misled and misinformed 
them by making all kinds of promises, of¬ 
fering all kinds of schemes with which they 
promise to eliminate all evils. 

There are laboring men who honestly 
believe that manual labor alone produces 
all wealth, and it is an almost impossible 
task to convince them that whenever they 
enforce an artificial increase in wages, they 
themselves will ultimately have to pay the 
bill. If labor produces all wealth, who will 
ultimately pay the freight if they keep on 
with their present policy to produce less 
and get more? 

Without going into details on any 
phrase of the labor problem let me call 
your attention to the Inside, i. e. we will 
never solve the problems of making a first 
class living unless we solve the problem of 
giving the world a first class life. If you 
want to earn more, learn more. 

If you want to get more out of the 
world you must put more in. 

The world does not owe any man a liv¬ 
ing but every man owes the world a life. A 
stomach is not an asset, but a liability, and 
no man has a right to demand first class 
wages if he has nothing to offer but a 
stomach and a wishbone. 

On the Inside of the labor problem I 
find not so much the problem of the un¬ 
employed as the problem of the unemploy¬ 
able. On the Inside I discovered different 
causes and the real needs of today. 


I met men who were fighting for higher 
wages, claiming that they wanted them to 
take care of their wives and children. I 
went to the homes of some of these men 
and found their families praying “0 God, 
give us a decent, kind, sober husband and 
father.” There are men who honestly be¬ 
lieve that most difficulties are problems of 
political economy. There are men who 
think that money will solve all problems, 
while I am more than ever convinced that 
what this country needs are things which 
money cannot buy. 

Of course I recognize this so called 
housing problem but that is only on the 
Outside, for on the Inside we discover the 
most serious problem, that of the Ameri¬ 
can Homes. 

We have beautiful houses in America, 
but some of them are rotten homes, in fact 
no homes at all. While an untold number 
of five and six room cottages are excellent 
homes. Money can build houses but only 
genuine men and women can make them 
real homes. 

While men cry for more money, I hear 
women and children cry for more Sunshine 
in their homes, for more love and affection 
and more real happiness which money can¬ 
not buy. On the Outside I hear people cry 
about hungry stomachs and empty pocket- 
books, but on the Inside I see them suffer 
, from empty brains and hungry hearts. 


CONSUMERS’ SIDE. 

There are millions on the consumer’s 
side joining in the world-wide cry about the 
high cost of living. While I do not deny 
that on account of the artificial conditions 
created by the war, there was in reality 
and still is such a problem of High Cost of 
Living which will adjust itself as times be¬ 
come normal. But let me tell you, men 
and women of America, that you will never 
solve the problem of the High Cost of Liv¬ 
ing unless you go to the Inside and solve 
the problem of high and wrong living with 
right living. 

A few years ago the Government re¬ 
ported that the total value of all crops dur¬ 
ing a certain year had reached the tremen¬ 
dous sum of nine billion dollars or one hun¬ 
dred dollars per capita, (this was before the 
war) yet we cannot silence this popular 
clamor about the High Cost of Living. 

Men in public life have used this issue 
for their own aggrandizement and “vote 
getting”. They have looked at the surface 
and either did not care, or did not want to 
pierce the Inside of the problem. 

What do I mean? I mean that any 
thinking man who seeks the cause of this 
problem will soon find that the nation is 
not so much confronted with the problems 
of High Cost of Living but rather with the 
Cost of High Living and Wrong Living. 

I have before me statistics showing 
that the money which we waste in this 


country in one year through wrong living 
amounts to the appalling sum of $30,853,- 
000,000 or $340 per capita. I cannot pre¬ 
sent here in detail the different items that 
make up this amount, owing to lack of time. 

But in a specially prepared lecture, 
“Why Men Fail” (for men only) I shall 
present the scientific data, and you will 
agree with me that it is the staggering cost 
of Wrong Living that confronts our coun¬ 
try today. The amount of time, human vi¬ 
tality, energy and money we waste through 
Wrong Living would build and pay for 12,- 
341,000 homes at $2,500 apiece in one 
year. 

The thirty billion dollars I refer to in¬ 
clude the entire liquor bill (of former 
years) and its appalling expense, time, en¬ 
ergy and money spent for superficial 
amusements, shallow pastimes, cigarettes, 
stimulants, dopes, fake medicines, gamb¬ 
ling, immorality, diseases and countless 
vices, and yet in spite of the fact that the 
waste in this country, on account of wrong 
living amounts to three and one-half times 
the amount of the crops, we still have men 
apparently honest, who can see nothing but 
an economic problem that confronts us to¬ 
day. They absolutely ignore that after all 
it is not a problem of political but rather of 
Domestic Economy. 

When will the American people learn, 
that it is not the making of money but the 



reckless spending of money that has caused 
our present embarrassment. 

Not the Wage Earner but the Wage 
Spender needs looking after. 


CAPITAL SIDE. 

On the capital side we find men who 
stand on the financial side of the Industrial 
Pyramid. They must not forget however 
that there are three sides besides their own. 
They must grant the other three sides the 
same consideration which they demand for 
their own side. It is very unfortunate in¬ 
deed that so many of our capitalists and 
business men stand so close to their own 
side that they have become mentally para- 
lized and intellectually incapable of grasp¬ 
ing any proposition which does not spell im¬ 
mediate returns in dollars and cents.- 

In their haste to make dollars and in 
their anxiety to get “Tangible results” 
they have forgotten and overlooked the 
fact that they must deal with “Intangibles” 
firsts. 

For: in back of every fact is a “Prin¬ 
ciple” and in back of every action there is 
a “Motive”. 

In order to produce Facts we must deal 
with the Principles in back of them and if 
we want to get men to produce “Tangible 
Results” we must deal with the Motives in 
back of them. 



Let me change a Man’s motive in life 
and I will increase his capacity 100 per 
cent. A man who works with a right mo¬ 
tive and with Right Principles is a more 
valuable man to himself, to his employer 
and the world at large. 

I have a thousand times been declared 
to be an inpractical pulpiteer when I talk¬ 
ed about Principles and Motives but we 
have the satisfaction of living to see the 
day when even practical business men ad¬ 
mit that in their over-anxiety to be Prac¬ 
tical they indeed become Most Impractical. 

For many, many years I have walked 
the streets of America imploring the busi¬ 
ness men and begging them to do more than 
merely make money. 

It is only in recent years that business 
men began to realize that they now must 
pay dearly for what they failed to do in 
years gone by. 

Sometimes men have amassed fortunes 
by doing things that were wrong and 
though they were legally right, they were 
morally wrong, just the same, but men 
often have tried to save money by not do¬ 
ing what is Right! 

And for every dollar made by doing 
wrong 

It will some day cost $100 or $1000 to 
right that wrong. 

And for every dollar saved 

By not doing what is right, 



Men will some day have to pay a $1000 
to fight that which is wrong. 


It is unfortunate that too many men 
don’t use their brains to reason with; too 
many of them either think with their 
stomachs or pocketbooks, that is they 
don’t begin to sit up and take notice 
until either their stomachs are empty or 
pocketbooks are in danger and that is Too 
Late. 


Men can never save money by not do¬ 
ing what is right. 

We have been so busy indeed in making 
money, that we have had no time to think 
of the making of better men. We must not 
forget that the true and lasting prosperity 
of our country depends on the well being 
of the working class, in fact of. all the peo¬ 
ple. 

When Cornelia, the famous Roman ma¬ 
tron, received a wealthy lady of Capulia, 
the latter took pride in displaying her dia¬ 
monds, dresses and jewels, and finally ask¬ 
ed Cornelia to exhibit her jewels. The 
proud mother called her two boys and in¬ 
troduced them saying, “My good friend: 
These are my jewels.” 

Let us bear in mind that the best as¬ 
sets of a city or a country, after all, not its 
business houses, industries or bank depos¬ 
its but the Happy Homes with the men and 





women, the Boys and Girls who inhabit 
them. 

Far be it from me to begrudge to any 
man the money he makes, especially if he 
does so after years of hard work, combin¬ 
ing skill, brains, executive ability, perse¬ 
verance and honesty, providing—he did not 
cause the poverty of others. 

But I do say that the man who does no¬ 
thing else but make money for the sake of 
making money is a failure as a man and a 
citizen. Indeed, he who has no other aim 
in life than to make money and satisfy his 
pocketbook is a failure, just as much as the 
man who has no other desire than to make 
a living to satisfy his stomach. For in the 
name of Almighty God, man does not, man 
cannot, live by bread alone. 

Put a human soul into your enterprise 
that is a man who can see more than dol¬ 
lars and cents, a man who can see men. 
That is the human element in business. 

It was almost twenty years ago when I 
appealed to a convention of business men 
in Chicago, that they should give not all 
their time to the making of money and im¬ 
proving of machinery, but devote some of 
their time to the making ^nd improving of 
men. 

But I found too many of them, whose 
business kept them so busy that they had 
not time for anything else, and I still be¬ 
lieve that there must be something wrong 
either with such a man or with his business. 

c?0 1 


I cannot agree with some of these fire 
brand agitators who proclaim from the 
House Top that they are opposed to capi¬ 
tal so long, as the other man has it. 

Nor can I agree with the tactics of 
others, who seem to believe that they can 
help the poor by kicking the rich. 

Shall the Strong help the Weak? 
Yes! But 

We can not strengthen the weak 
By weakening the strong 

We cannot help the Poor 
By kicking the Rich. 

I deplore the ever growing spirit of our 
times which seems to penalize and perse¬ 
cute all who commit the crime of getting to 
the top, beyond the reach of the crowd. 
The minds of our people have been poison¬ 
ed and public sentiment misdirected by de¬ 
signing demagogues whose motto seems to 
be “Down with everything that is up.” 
But it is also partly due to the fact that so 
many men have forgotten that the right to 
make money is a private right and involves 
public duties; and that private rights 
must cease when they become public 
wrongs. 


EMPLOYER’S SIDE. 

I differentiate between the emplby&fs 
and capitalists, I believe it is & fsrt&t mis¬ 
take due to a misunderstan&iftig td:r8fetfto 
all employers as capitalists.:! £ As statistics 



show beyond doubt not more than 5 per 
cent of the employers are capitalists, 
that is only 5 per cent of the American em¬ 
ployers do business with and own their own 
capital, while 95 per cent of the employers 
handle other people’s capital and work with 
other people’s money, that is borrowed cap¬ 
ital. 

If any of you have one dollar in the 
Savings Bank you are a capitalist, for your 
money is loaned out by the bank to business 
men or manufacturers to be used by them 
in some business enterprise and will earn 
interest so that the Bank may be able to 
pay interest to you and the millions of in¬ 
dividual saving account depositors. Who 
then is the employer if he is not the cap¬ 
italist? 

He is in my opinion the man on the “In¬ 
side,” that is the man who must comply 
with the law of the land, that is the legal 
side. 

He is the man who must through his 
salesmen study the consumer’s needs and 
wants, that is the consumer’s side. 

He is the man who must finance the en¬ 
terprise and safeguard other people’s in¬ 
vestments, that is the capital side. 

He is the man who with the aid of his 
manager, superintendent and foremen 
must see that labor is productive and paid 
for, that is the labor side, and finds him¬ 
self at the desk, the man on the Inside re- 
sponsibe to and for the other four sides. 



In fact the employer is generally the 
man who must borrow capital to keep the 
enterprise going. 

Who must be willing to work the hard¬ 
est—the longest hours. 

The man who must be willing to as¬ 
sume all the responsibility, to run all the 
risks. 

The man who must be willing to take 
all of the blame if things go wrong. The 
man who knows that he will get little if any 
credit if things go right. 

For if employers after years of hard 
work and worry finally succeed and make 
money the employes often hold that, “They 
made it for him” but if he should lose all he 
has that is his own fault. 

Now, I do not believe that is a Square 
Deal to the employer. 

I sympathize with the employers as a 
class, when I see how often their position is 
misunderstood and misrepresented, and 
how anything and everything they may try 
to do for the betterment of conditions, is 
maliciously misconstrued by certain ele¬ 
ments whose interest it is to breed strife 
between employer and employes, until 
some of the employers grow discouraged if 
not disgusted. 

It is here where the employer should 
prove to be the bigger and greater man. It 
is here that he should display the spirit of 
the Nazarene and say. “Forgive them, 
they know not what they do.” 



The obligations of the employer towards 
the employes do not end with the pay en¬ 
velope. The success of the employer de¬ 
pends upon the well-being and high stand¬ 
ing of his employes, and again the success 
of the employes depends upon the success 
of the employer. And the success of our 
Country depends upon the success of both 
and the prosperity of all. 

Employers should therefore leave noth¬ 
ing untried to pave the way for the devel¬ 
opment of their employes. Too long they 
Ixayg b^en-r^Hing;dollars and forgotten to 
rpa^p fpjvbe.tjtef >piep. If the employers are 
nofcnwilHpg tQ[§ho#E>4;he workmen the Right 
to improve their conditions, 
then they are to blame if others show them 
£h§jjWTong Way. 

Employers should decide upon a defi¬ 
nite policy for constructive work. Some 
are willing to spend thousands of dollars in 
fighting, while they refuse ten dollars for 
constructive or educational work. The em¬ 
ployer who succeeds in whipping his men 
into submission will find that he has worse 
enemies than he had before, even though he 
thinks he won. 

I have met employers who spent for¬ 
tunes to fight their employes when they 
thought they were in the wrong, but never 
moved their hands to help them when they 
were right. 

I have met employers who boasted of 
their “Victory” in a labor dispute because 




they starved their men into submission; 
while they could not see that their victory 
was rather a doubtful one or at best the 
victory of Pyrrhus. On the outside they 
might have won the strike. Yet I think 
they lost, for they lost the most valuable 
asset an employer can have, they lost the 
heart and good will of the men. 

The rank arid file of workmen want to 
do what is right, but they have been misled 
by unscrupulous agitators. Many of them 
honestly believe that it is for the best in¬ 
terest of capital to keep the working class 
down in hopeless poverty. How danger¬ 
ous a lie! What a fool that employer is 
who does not know that the highest priced 
man is the cheapest and the cheapest man 
the most expensive! 

One more word to you who stand on 
the employer's side; I know that I voice 
millions of honest workmen of America 
when I say, “HELP US IF WE ARE 
RIGHT? SHOW US IF WE ARE 
WRONG. 


SIGNS OF THE TIMES. 

If a majority of the bank depositors in 
this country conspired to overdraw their 
bank account, it would mean financial 
disaster, a panic without parallel in his¬ 
tory. 

Go through the streets of our cities any 
day or evening, look at our men and worm- 





en, especially our boys and girls, study their 
faces, and you can’t help but discover their 
empty brain and hungry hearts. Observe 
how so many of them spend their evenings 
with superficial amusements and shallow 
pastimes, without any resources of their 
own. Instead of growing and developing 
from within, they just kill the time with 
amusements from without. 

What are they if not “overdrawn bank 
accounts,” i. e. men and women who want 
to draw more out of the world than they 
put into it? Boys and G^rls who want to 
reap before they have sown. 

Look at the female freaks “look-at-me-s” 
counterfeit girls and women as you pass 
them, dressed to kill like Indians on the war 
path (painted faces). What for? To 
arouse the passion of men, to kindle the 
very fire that lures thousands of girls to 
ruin if not shame and disgrace, sapping the 
life of our youth until they disappear in 
the whirlpool of society, high or low. Will 
girls ever learn that by such artificial 
means they may at best please the eyes of 
men, without ever winning the heart of a 
man, that is a man worthy of the name. 

If we do not check this now, you will 
find that these very elements will tax our 
country in a few years with an overhead 
expense no nation can bear. What will be 
the outcome if we do not check the ten¬ 
dency to DO LESS and GET MORE? 




It is a fatal and most costly mistake for 
men to be too busy in dollar and cent 
chasing and take no time to deal with moral 
issues, and to wait until their stomachs or 
pocketbooks are affected by economic 
problems. 

Let us brace the foundation of our gov¬ 
ernment by restoring the old common law 
maxim that “The welfare of the people 
shall be the highest law.” 

It may be unpopular to say it, but if 
history be true it is also true that the 
“WELFARE” of the people and the 
“WILL” of the people have not always 
been the same. I do not wish to infer that 
I do not trust the people, for 

“I do trust the people who know the 
truth.” 

“But I fear the people who do not know 
the truth, and who sometimes don’t want 
to know.” 

“I do trust the people who think with 
their brains.” 

“But I am afraid of the people who 
think with their stomach or pocketbook.” 

“I have confidence in the people when 
sober with reason.” 

“But I fear the people when a mob— 
drunk with passion.” 

“I do trust the people whose God is the 

Lord.” 

“For their voice is indeed the voice of 
God.” 


C 2-11 


“But I am afraid of the people whose 
God is the belly.” 


DEVELOPING HUMAN RESOURCES. 

If I could take business men to Arizona 
or Texas and show them 30,000 acres of 
non-productive land, and convince them 
that an investment of one dollar per acre 
for ten years would develop the land and 
make it produce at least $10.00 per acre 
profit, they would not hesitate a moment to 
invest millions of dollars and wait ten years 
for returns, and think that it was a good 
business proposition. 

If I came to a shop or factory and 
demonstrated that a certain improvement 
in machinery would increase the output, 
the manufacturer would not hesitate to 
borrow money if necessary to buy new ma¬ 
chinery. But citizens, you who are ever 
ready to spend money for the development 
of natural resources and improvements of 
machinery, don’t you think that it also 
pays to invest money for the development 
of human resources? 

We have in our country at least 20,- 
000,000 children—boys and girls, who will 
be wage earners and wage spenders in ten 
to fifteen years. What are we doing to de¬ 
velop these vast human resources? 

To be sure great progress has been 
made during the last few years towards 
industrial education and vocational train- 




ing. Due credit should be given to those 
who have made our great trade schools and 
similar institutions possible; yet I am con¬ 
vinced that most of what we call school 
education is no education at all, only infor¬ 
mation from without and not real educa¬ 
tion from within, and that our entire edu¬ 
cational system will prove to be a disas¬ 
trous mistake, if not a farce, if we forget 
to teach our children what to do with edu¬ 
cation and how to use their knowledge, i. 
e. to primarily give the world a better and 
more useful life, and not merely teach for 
the purpose of making a better living. 

We have schools to educate the 
“HEAD.” 

We are building institutions to educate 
and to train the “HAND.” We have for¬ 
gotten to educate the “HEART.” 

A man may be ever so well educated in 
his Head. 

He may be ever so skilled in his Hand. 

He is all the more dangerous if he is not 
also true and loyal in his Heart. 

Real education therefore, must reach 
the Head, the Hand, and the Heart. 

To do this effectively, we must teach 
the fear of God, the beginning of all wis¬ 
dom. 

We must take care of the Inside— 
that is the Moral side. 

We must teach our boys that there is 
more lasting happiness in being honest 
workmen in overalls than in being a cheap 


C^9 J 


though well dressed clerk behind the coun¬ 
ter or a degenerate or moral leper, or a 
worthless spendthrift in a full dress suit. 

We must teach our girls that there is 
greater honor in being a wife, a mother and 
a home-maker in a one-story cottage than 
to be called a wife while in fact only a pri¬ 
vate mistress in a golden castle, or a walk¬ 
ing advertisement for the supposed (!) fi¬ 
nancial standing of a husband. 

We must teach our g : rls the true ideals 
of girlhood and womanhood and plead with 
them not to imitate, but rather to despise, a 
certain type of woman, often mistakenly 
called fashionable, whose very face, ill con¬ 
cealed beneath its war paint, tells the story 
of the price paid for a life of luxury, the 
dresses and jewels but a receipt for ser¬ 
vices rendered. 

If we would pay one-half as much at¬ 
tention to the raising of children as we do 
to the raising of cattle and chickens, we 
would soon solve the problems of the fu¬ 
ture. 

Let us start an era of formation, and 
there will be no need of reformation. Let 
us make men right, and we won’t have to 
make them over. 


WHAT TO DO. 

America has had enough true leaders of 
men, who have for years pointed out what 
America really needs. But unfortunately 

t3oJ 



we did not give such leaders of men a 
chance to lead! 

How can the leaders lead the people up? 

While the people tear their leaders 
down? 

If there appears a real leader in the 
world's arena or in our public life, it is the 
most fashionable thing to immediately ap¬ 
point a committee “to sit on him” and wear 
him out with “red tape” and “fault find¬ 
ing,” procrastinating, etc. 

We are living in an age of organiza¬ 
tion and we are beset by it. While I firm¬ 
ly believe in organization yet I believe that 
most of our organizations though they are 
good they are generally “good for nothing.” 
For they too often strangle initiative, ob¬ 
struct individual action and end in collec¬ 
tive inactivity. In fact most committees 
prove to be. 

Refrigerators for Enthusiasm 

Slaughterhouses for Good Intentions 

Side-Tracks for Honest Efforts and 

Cemeteries for Great Movements. 

Unfortunately such committees have 
the idea that it becomes their duty to “han¬ 
dle” and “sit upon” their leaders instead .of 
supporting them! They fail to recognize 
that some men will only work when prop¬ 
erly handled and often only while being 
driven and watched. Others work better 
when let alone but work best when sup¬ 
ported, encouraged and appreciated. 



I have for many years tried in vain to 
find a remedy for the most dangerous mor¬ 
al delusion, that is the idea that discussing 
things, “or that Passing Resolutions” or 

Merely Appointing Committees to IN¬ 
VESTIGATE 

Will ever accomplish anything. 

Give me this remedy and I WILL 
START A NEW ERA. 


WASTE IN AMBULANCE SERVICE. 

There is a story told of a city in the 
mountains of England where there was a 
cliff from the top of which the inhabitants 
could gain a magnificent view of the awe¬ 
inspiring surroundings. Now and then it 
happened that men went too far and fell 
from the cliff into the valley. Some chari¬ 
tably inclined people raised funds and 
bought an ambulance for the valley. More 
and more people fell down, but they were 
taken care of by the ambulance service in 
the valley. 

Some reasoned that the cliff was all 
right so long as the people were careful, 
and that if they did fall it was not the 
fall that hurt them but the sudden stop 
when they landed, and so they had an am¬ 
bulance ready to take care of those that 
fell. 

One day someone made the suggestion 
to build a fence around the cliff and keep 
the people from falling. “Why, he is a 




fool, a crank,” some said. “He does not be¬ 
lieve in charity. Why spend money for a 
fence when we have an ambulance down in 
the valley?” However, a few public spirit¬ 
ed men carried out the plan, built a fence 
around the cliff at their own expense, and 
the ambulance service was soon dispensed 
with. Citizens, spend ten per cent of what 
we now use for ambulance service in con¬ 
structive work, i. e. for FORMATION and 
we can save millions ON RE-FORMATION. 


A HOPELESS STRUGGLE. 

America is right now engaged in a hope¬ 
less struggle with no possible chance of vic¬ 
tory and I do wish I could appeal to the 
conscience of all America and say: 

America retreat! 

Or you will meet disaster and defeat! 

What I mean? 

To drive home my point, let me call 
your attention to another hopeless strug¬ 
gle as reported in Greek Mythology. 

Once upon a time it was stated that 
there was a Wedding in Heaven and the 
Greek God had invited all Goddesses, each 
representing a specific virtue. 

But one Goddess, Eris, who was the 
Goddess of Discord was not invited! 

For the God was afraid that she would 
cause some Discord among the Wedding 
Guests. But this aroused her wrath and 
she swore revenge. 




At the height of the Wedding Feast she 
opened the gates of Heaven and throwing a 
Golden Apple among the Goddesses stated, 
“This is for the prettiest,” and a hopeless 
struggle started! The entire Wedding 
Feast was broken up, everyone wanted to 
be the prettiest and it almost seems as 
though this strugle has continued until the 
present day, when one notices how some 
women use every hook and crook to raise 
their face value and appear a little pret¬ 
tier than they really are. 

It is a hopeless struggle, I repeat, for 
it is not within the province of every wom¬ 
an to be a “Pretty” woman. 

But it is within reach of every woman to 
be a good woman, a beautiful woman, a 
good sister, a good daughter, a good home¬ 
maker, a faithful wife and a loving mother. 

Just like Eris started a hopeless strug¬ 
gle in old Greece, it seems to me that 
somewhere, at sometime in the past a hope¬ 
less struggle was started in our own coun¬ 
try. 

Once we were a Nation of Pioneers. 
Then everybody was willing to put into life 
all they could put into it. 

Then none were for a party! 

And all were for the State. 

Then the rich man helped the poor. 

The poor man loved the great. 

Then our Country became strong and 
powerful and prosperous. 

Then it seems to me that one day the 


Goddess of “Greed” and “Envy” opened 
the gates of America, threw a Golden Ap¬ 
ple among our people and said, “Here!” 
this is to the richest!” And a hopeless 
struggle started which is the real struggle 
of today. 

It is not within the province of and it is 
not even good for all men to be wealthy 
and rich which often brings with it unhap¬ 
piness and bitterest disappointment, but it 
is within the reach of every man to be a 
good son, a good brother, a faithful hus¬ 
band, a loving father and a good citizen. 

From this hopeless struggle America 
must retreat or meet disaster and defeat! 
For if ever Oliver Goldsmith’s warnings, 
applied to any ountry at any time it ap¬ 
plies to our Country today, that is: 

“Ill fares the land, 

To hastening ills a prey 
Where wealth accumulates 
And Men Decay!” 

Men of America! 

Think! Ere it be too late! 

Let’s go back and rather be 
Old fashioned and Right 
Than to be up-to-date 
And wrong! 

Let us no longer merely 
Live to make Money, 

But let us only 
Make Money to live. 

For what our Country really needs most 
Are Things 

Which Money cannot buy! 



Men of America Think! 

Let’s start a Nation Wide “Get Togeth¬ 
er Movement.” 

We all are “AMERICANS FIRST.” 
Let’s bury all hatchets and “GET TO¬ 
GETHER.” 


LET’S GET TOGETHER. 

Let’s agree to disagree on LITTLE 
THINGS 

Let’s agree to agree on BIG THINGS 

If we cannot agree on side issues 

We can and MUST and WILL agree on 
big issues 

If we cannot get together on the out¬ 
side 

Let’s get together on Fundamental 
Principles; i. e. 

“The Inside.” 

America san solve her problems over¬ 
night, if every Man will start with himself 
and be what he himself ought to be. 

The same with every Woman, every Boy 
and Girl. 

Just think what America could and 
would be, if we, her Citizens and her Child¬ 
ren decide today to be what we should be. 

The Father of our Country, George 
Washington issued the FIRST CALL to 
the Men of the Colonies. Volunteers came 
and answered that FIRST CALL ready to 
sacrifice everything for the sake of a sac¬ 
red principle. 




They fought and won the STRUGGLE 
FOR INDEPENDENCE. 

When Lincoln saw that this great Re¬ 
public, dedicated to Liberty was in danger, 
he issued the SECOND CALL to the Men 
of America. 

Millions of voices answered, “We Are 
Coming Father Abraham!’ And they 
Came. They fought and won the fight for 

Unity. 

Men of America! I believe the time is 
ripe in this most critical hour for another 
call. 

And it may be the LAST CALL. 

We have won the War against our en¬ 
emies WITHOUT. 

Now let’s gain another Victory against 
the enemies WITHIN and a victory over 

OURSELVES. 

Let us today consecrate ourselves anew, 
to the service of Humanity, to the great 
principles which inspired the founders of 
our Republic. 

If our country were attacked from the 
Outside, millions of volunteers would be 
willing to lay down their lives at the altar 
of their country. 

We need such volunteers now as we are 
attacked by enemies from the INSIDE. 

We could raise millions of men ready 
to fight, and die in order to protect “Our 
Homes,” our WIVES AND DAUGHTERS 
against foreign men, but we need immedi¬ 
ately an army of volunteers, who will pro¬ 
tect the Honor of our Homes, the Honor of 


our Wives and Daughters against some of 

Our Own Men. 

For this purpose, there is hereby is¬ 
sued the LAST CALL TO THE MEN OF 
AMERICA. 

A call for volunteers who will honor 
and respect the accomplishments and 
achievements of our Fore-Fathers by 
DEEDS and not merely by passing Patri¬ 
otic Resolutions. 


LAST CALL. 

America calls for men who will fight 
and win the Battle for “THE INSIDE.” 

Men who will solve the problems of the 
high cost of living by RIGHT LIVING. 

Men who will rouse the people of Amer¬ 
ica from their disastrous lethargy and 
save them from the unavoidable and fatal 
results of the most dangerous disease of 
modern civilization, i. e., inertia, apathy 
and inexcusable indifference. 

Men who will change the standard of 
success and never measure a man merely by 
his financial standing. 

Men who will make money to live and 
NOT live to make money. 

Men who will think with their brains 
and not with their stomachs and pocket- 
books. 





Men who will judge their fellow men by 
what he IS and not by what he HAS. 

Men who will never sacrifice Principles 
for the sake of a dollar. 

Men who will become what God meant 
man to be, the NATURAL PROTECTORS 
OF WOMAN, pledged to look upon 
EVERY woman as some ones SISTER, 
DAUGHTER, WIFE OR MOTHER. 

Men who will respect the RIGHTS OF 
UNBORN GENERATIONS and never play 
with the affections of any girl or woman 
only to insult, humiliate and degrade her 
into a pastime. 

Men who believe that there are some 
things too sacred to joke about and who 
will refuse to listen to, and who will voice 
a protest against all stories or jests, which 
drag the sublime into the mire. 

Men who will be not only MONEY 
MAKERS and SUPPORTERS, BUT 
FAITHFUL HUSBANDS, TRUE COM- 
PANIONS to their wives and LOVING 
PLAYMATES to their children. 

Men who will try to BE something and 
not to only LOOK like something. 

Men who will leave the world BETTER 
than they FOUND it. 

Men who will do more than their duty. 


Men who will put INTO life all they can 
put INTO it and not merely try to get 
OUT of it all they can get out of it. 

Men who will develop from WITHIN 
and not merely kill t’'me by amusing them¬ 
selves from WITHOUT. 

Men who will help to reach every Home 
in America. 

Men for a TWENTY-FIVE YEAR 
CAMPAIGN for the development of our 
human resources. 

Twenty-five years of bracing and 
building up the Inside. 

Twenty-five years of Formation. 

Twenty-five years of Construction. 

Twenty-five years of Education from 
WITHIN AND not merely information 
from WITHOUT. 

Twenty-five years of RIGHT LIVING 
from WITHIN and not HIGH or WRONG 
LIVING FROM WITHOUT. 

Archimedes the sage of “Syracuse,” 
once stated, “GIVE ME A RESTING 
PLACE FOR MY LEVER,” and I will re¬ 
move the whole earth! 

Likewise and with the same confidence 
and determination we feel like saying: 



Give us five Big men in America with 
a real backbone, with a vision 

Who will Lead and not FOLLOW. 

Men, who will assume BURDENS and 
RESPONSIBILITY and not merely demand 

RIGHTS and AUTHORITY. 

Who will take up a thing because it is 

Good. 

And not because somebody else thinks 
so. 

Men, who are willing to become UN¬ 
POPULAR—for the time being—for—at 
critical times—TRUTH never has been 
popular. 

Strong men, who will dare go against 
the stream—rather than to seek the ap¬ 
plause of the grandstand and thus cater for 
public approval. 

They must be men who are willing to 
do something for their country without 
the expectation of deriving some material 
benefits from the same. 

AMERICA! 

Give us Five such men—BIG MEN who 
can THINK NATIONALLY — SEE 
STRAIGHT and LOOK AHEAD—who will 
help us to carry our SQUARE DEAL GOS¬ 
PEL into every home of AMERICA. 



AMERICA! 


Give us Five such men in every city, 
town and village. 

And we can reach the Heart, and 
Homes of every Man, Woman and Child in 
AMERICA. 

AMERICA! 

Give us such men and we will change 
the History of our Country over-night and 
bring about a NEW ERA “THE ERA OF 
A SQUARE DEAL ” 

Of this new Era, the Era all humanity is 
dreaming of and crying for, when we 
compare it with the past, We shall say:— 

ONCE—NOW 

Once man tried in vain to find 
Happiness in what HE HAD 
Now man has found genuine 

And last Happiness in what HE IS. 

Once man only lived to make money 
Now men make money to live. 

Once men judged a man by “What he has.” 
Now they judge a man by “what he is.” 

Once the public Officials tried to “Lead 
as Servants.” 

Now they shall serve as leaders. 

ONCE Men spent fortunes and voluntarily 

CHJLZl 


paid for things that were WRONG 
AND BAD. 

Now men shall pay voluntarily twice 
as much for things that are RIGHT 
AND GOOD. 

Once the WILL of the people, represented 
by a temporary majority or by an or¬ 
ganized minority was the LAW. 

NOW THE PRESENT and Future Wel¬ 
fare of the people shall be the highest 
law. 

ONCE they demanded laws and reforms 
when drunk with passion. 

NOW they shall THINK and Wait and 
come when sober with reason. 

ONCE Men demanded their Rights and ask¬ 
ed for Authority without Thinking of 
Duties and Responsibility. 

NOW they shall first do their duty, as¬ 
sume Burdens and Responsibility, Be¬ 
fore they insist upon Rights and Au¬ 
thority. 

ONCE men saw and thought of but One 
side—their own. 

NOW they shall be “ON THE SQUARE” 
and see “THREE SIDES besides their 
own. 


Once they displayed Dresses, Luxuries, 
Jewelry and Furniture as signs of 
their happiness and prosperity. 

NOW they shall have REAL HOMES, 

0/3H 


where Children will be The Jewels and 
Pride of the family. 

Once they looked upon Housekeeping as a 
DRUDGERY. Motherhood a BURDEN 
and Children a BOTHER. 

Now they will look upon HOMEMAKING 
AS AN HONOR, MOTHERHOOD AS 
A DIVINE PRIVILEGE and CHIL¬ 
DREN as a DIVINE BLESSING. 

ONCE they condemned the fallen woman, 
and welcomed Home the fallen man. 

NOW they will pity and help the Fallen 
women, the victims of some Fallen 
Men. 

ONCE men were the UNMAKING of 
Women and Women the UNMAKING 
OF MEN. 

NOW MAN shall be the MAKING of a 
Woman and Woman the MAKING of 
a Man. 

ONCE everybody was for himself 
And nobody cared for the state 
The rich man did not care for the poor 
And the poor man hated THE GREAT 

NOW ALL our country stands together 
At a New Era’s Golden Gates 
The Stars and stripes wave over 
A UNITED United States. 

America can solve her problems if we 
will get down to fundamental principles, 
down to fundamental truths, that is, if we 


will forever bear in mind that the real La¬ 
bor Problems lie outside of WORKING 
HOURS. 

It is not what Men do when they work 
but what they do when they don’t work, 
that causes most of their troubles. 

It is not the WAGE EARNER but the 
WAGE SPENDER that is at the bottom of 
our most serious difficulties. 

America needs, 

More Sunshine in her Homes 
More Love and Affection 
More true Companionship 
Between Husbands and Wives. 

Well then, let’s pass, the word along. 

Let us UNITE All America under the 
Banner of 

A SQUARE DEAL FOR ALL 

A Square Deal for Labor 
A Square Deal for Capital 
A Square Deal for Consumers 
A Square Deal for The Public 
A Square Deal for Public Officials 
A Square Deal for Employers 
A Square Deal for Teachers and 
Preachers 

A Square Deal for The Home 
A Square Deal for Women 
A Square Deal for Unborn Generations 
After All! Are we not All Employers? 

Are we not All Employes? 


r H rj 


And are we not All a part of the peo¬ 
ple? 

Let’s Get Together then upon a com¬ 
mon platform of A Square Deal 

Built upon Four Cornerstones; that is: 

TRUTH, JUSTICE, HONESTY and 
LOYALTY. 

Let’s adopt a common policy of 
UNITY 

Built upon Confidence, Good Will, 
Harmony, Co-Operation. 

Let’s unite all America and, recognizing 
that what our Country really needs most 
are things, which money cannot buy, let US 
hereby pledge that: 

From now on 

We shall make money to live 

And never again merely LIVE TO 
MAKE MONEY, 

Believing that this alone can and will 
secure National greatness and obtain Indi¬ 
vidual Happiness which is only measured by 
what a man IS on the INSIDE and not by 
what he has on “THE OUTSIDE.” 


THE INSIDE. 

All Problems of America are on the 

OUTSIDE 

The Causes, however, are on the IN¬ 
SIDE. 

To solve these Problems 

l /£ 



We DO NOT need RE-formation on 
the OUTSIDE 

But right FORMATION on the IN¬ 
SIDE. 

We can never reach the INSIDE 
By applying LAWS or SALVE on the 

OUTSIDE 

But we can always reach the Outside 

FROM THE INSIDE. 

Men of America! THINK! 

If you will choose to perform your duty, 
it is possible to repair it all! 


L L i 77 









































I 


























































































LAST CALL! 


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3ET 


The N. I. A. A. 

wants to make 

MEN THINK 

THAT IS 

THINK RIGHT 


Will You Help Us to Reach Every 
Home in America? 


I 


All Thoughtful Men Will Eventually 
Join the NATIONAL INSIDE ASSOCIATION t 

WHY NOT TODAY? 


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